Scrapping the Designated Player Rule
Yes, I am suggesting exactly that. My complaints are different than most though. It isn't that I don't like the idea of 1, 2 or 3 great players residing on a given MLS side. It isn't because I think they are a huge risk, and too often don't contribute to the marketing of the team.
I want the rule abandoned because I don't think it is fairly applied (Galaxy and Donovan), and because it isn't being used to build the sport in America, and Canada. With so few players brought along as DPs it shouldn't surprise that only Reyna and De Guzman have been/are native DPs. This is part of my problem, the domestic game needs its own stars, unless they are going to the top leagues, or top teams in second tier leagues and starting.
But MLS can't afford them under its current salary structure is the the most common response.
There's a way to change that, without blowing up the salary cap.
The key is a slight change in the parity driven system called Allocation, or Allocation dollars. In the past this system has been used to compensate teams for losing players (Edu, Altidore), in trades (Khano Smith), to pay more salary without a cap hit (DeRo).
It is in that last element that I wish to accelerate and amplify. Yes, this would lead to a partial slate of "haves" and "have nots," but only temporary. But it would also allow MLS teams to add higher quality players. The trick lies in the single entity structure of the league and its salary pool.
The change would be to allow teams to purchase allocation dollars on a two for one basis. One part of their purchase would be dollars that they get to pay in addition to the player's salary. That amount would be cap exempt and fully guaranteed. It would be the equal of an NFL signing bonus - bankable cash. The other part would go into the league's funds and escrow to be used to establish the cap for the next season for all teams. This would be a kind of luxury tax, but unlike baseball would work because the funds go directly to player salaries.
Example One: Ljungberg in 2010 - Since the DP has been eliminated, but Freddie has a contract the Sounders would have to pay the league 2M$. They would then get allocation dollars in order to pay Freddie the difference between his max player salary and his contracted value. The other 1M$ would go into an account earning minimal interest and then be divided and given to all 18 teams in the 2011 league (55k$)
Example Two: Red Bull New York gets all Cosmos on the League - trying to make huge splash in the world's toughest sports market Red Bull signs Henry, Viera, Ballack and Campbell for a total of 25M$ of allocation. Their 2010 team makes a strong run, but fails to win any major trophy as the team takes time to gel. Their 2011 competition though will have every team much stronger every team will have nearly 1.4M$ dollars added to their cap figure paid from league coffers so even Kansas City and San Jose could afford the upgrades in quality.
Example Three: Seattle, LA, Houston, DC, Chicago, Toronto, Vancouver and Portland respond to RBNY - in attempts to keep up with Red Bull each signs players with allocation dollars. Sometimes it is young Americans like Adu, sometimes it would be young Brazilians prior to their big money deals in Europe, others are older Americans, older Europeans. In all the eight clubs spend 36Million on allocations in 2011. In 2012 the salary cap would get a 2M$ boost for each team.
This program would need a level of transparency between the League and Union concerning the "base cap figure" which would have to be set at a percentage of revenue. I would suggest 40%, in order for the League to be able to run both Reserve and Academy programs. Yes, each year the overall cap would vary. Yes, this would make it difficult to run multi-year contracts, but for Free Agents both in the internal and external markets there would be a bidding war for their services, more cash to go around to MLS level talents, and generally high quality play.
What I have tried to do is balance the desires of fans (higher quality), the "haves" (ability to spend on their own product) and the League/"have nots" (parity and balance). With the single entity structure of MLS and its salary pool, this should be a version of luxury tax that would actually help the smaller revenue clubs compete. Lastly, I feel that by granting this would improve the level of play on the pitches of MLS increasing revenue from both TV and gate.
Thoughts on my flight of fancy?
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Interesting idea however how would this prevent teams that have deep pocket owners ie seattle for example would just spend money to get the hot European talent and ignore home grown talent.
The one about the DP rule it limits how many of those $$ range players you can have.
by gstommylee on Dec 22, 2009 8:35 PM PST reply actions 0 recs
There would still be a limit
Due to their annual contract values. Under a 2.7M$ cap (what the players are currently asking) only 6 players could fit under max contracts, and the rest of the roster would be low salary guys. For that to work it would have to be young players that the team has developed themselves.
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by Sounder At Heart on Dec 22, 2009 8:40 PM PST up reply actions 0 recs
It's not bad
but I think the year-to-year fluctuation might make it very difficult to sign players to multi-year deals. For the haves it might not be a big deal (though it could blow up in their faces), but if the have-nots take their $5M or whatever cap bump and sign a long term deal, and then the next year they only have a $2M bump, there could be some financial trouble.
by Cornchops on Dec 22, 2009 11:15 PM PST reply actions 0 recs
ideally revenue would go up
as average league skill level goes up
I also think that a key would have to be a Reserve League, so that teams have a stable of young and cheap talent.
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by Sounder At Heart on Dec 23, 2009 7:33 AM PST up reply actions 0 recs
Its an interesting thought. Definitely encourages parity, almost to an extreme.
I’m not exactly sure that the “Haves” would be as excited about this though. For another example, I wonder if the David Beckham deal would have happened under your proposed system. Instead of his MLS salary being worth $6.5M, the Galaxy would be on the hook for $9.75M. That’s a big difference.
by ShatzMarinara on Dec 23, 2009 7:31 AM PST via mobile reply actions 0 recs
Remember that they get a cap benefit the next year
just like everyone else, plus they could sign more than just Beckham and Donovan under this system.
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by Sounder At Heart on Dec 23, 2009 7:33 AM PST up reply actions 0 recs
Money
I like your idea, but maybe it is too early. The catch22, the league needs talent to get the fans, and it needs fans money to get the talent.
I think all of us in Sounder-land are guilty of thinking there is more money in the system than there is. Let say the average team drew 15,000 fans and the average price was $30 ( I bet that is too high ), that means they made $6.75 million in ticket sales. $20 tickets only gets you $4.5 million. There are other revenues, no doubt, but only Seattle is raking it in, while not paying anything out.
I see Seattle signing a few names, ( Henry ?) raising the salary cap a little, but hurting the parity a lot.
by Charles J on Dec 23, 2009 8:33 AM PST reply actions 0 recs
The key here is that this use Have teams
to support the have nots.
Seattle is not the only profitable team, there are likely 8 right now. This gives them the freedom to spend their revenue on their MLS roster, something that the current system does not allow byond the single DP.
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by Sounder At Heart on Dec 23, 2009 8:59 AM PST up reply actions 0 recs
It's very similar to what I proposed once
That I called “the nearly-punitive luxury tax” or “the tinkerer’s cap.” In mine, they weren’t called allocations, but going over the cap would have caused a team to pay the same amount of tax you’re talking about here.
And if I do say so myself, the blogger is on to something here. The DP rule is too rigid for the best health of the league in the long term.
I would say the league’s not quite ready for this type of thing yet, but it’s getting there. Right now, DPs are still getting signed for ‘instant gratification’ in terms of an immediate boost for tickets and sales. A previous commenter is right that Beckham doesn’t get signed under this system, because the point of signing him wasn’t winning games so much as selling a lot of tickets, which, to be fair, he did (and the tax is so high you’ve over-ridden the incentive). And to be further fair, he made the league stronger in a lot of ways by doing so.
But after Beckham and to an extent Blanco, there aren’t a lot of ‘instant gratification’ players left. I think a star in NY might sell some tickets quick, but I can’t think of that many other situations.
When we get past that stage of signing guys just for their fame, a proposal like this makes a lot of sense, because the current DP rule is very limiting. It creates an incentive to throw a lot of dough around on one guy, when improving 4 or 5 or 6 guys by a little bit is probably a much more efficient way of improving the team. The Galaxy’s roster will cost more than $10 million on their roster this year, and it’s frankly not very hard to envision designing a better team for half of that figure. You don’t think that, for instance, the current RSL team + $1 million > Galaxy? I sure do.
Anyway, while I like here is that under your system, example 2 is never going to happen. The New York team is certainly going to spend more, but to go bats—t crazy and lay out $25M, at a cost of 50? In the local lingo, fugheddaboudit.
Why I call it “the tinkerer’s cap” is that what’ll really happen here is teams will tinker just above the cap. If they find an excellent player at $200k that would put them in the playoffs when they aren’t now, they’ll get him, even though it will cost them $400k. Or they’ll keep a guy who’s important to the team—say, Stuart Holden?—even though it will cost them some money.
Holden’s a good case in point here. Right now, Houston is offering Holden $400k to stay. . . but that’s not competitive if he gets the offer from Blackburn that’s being rumored. And the cost of upping that offer right now would be Houston having to trade for a second DP slot. But if you implemented this kind of solution, Houston could go to $600k a year, which might be close enough to keep him, without having to make a trade. It would be good to have that option. But they don’t, and that’s why I call the current system too rigid.
'Gentlemen' he said,
'I don't need your organization,
I've shined your shoes,
moved your mountains and marked your cards,
but Eden is burning.
Either get ready for elimination,
or else your heart must have the courage,
for the changing of the guards.'
by Sgc on Dec 23, 2009 3:10 PM PST reply actions 0 recs
Nice post
Holden really is the epitome of what MLS needs to keep around. Landon of course, bigger name, and the same.
Until MLS can keep the talent of the USMNT members at home, it will struggle.
Vice versa, until we have a popular league, the USMNT will struggle.
by Charles J on Dec 24, 2009 7:35 AM PST up reply actions 0 recs
Wrong
I was wrong about only Seattle raking it in, while paying out very little. LA is too.
Found it in a very informative article if you haven’t already seen it years ago.
http://www.forbes.com/2008/09/09/mls-soccer-beckham-biz-sports-cz_kb_0909mlsvalues.html
by Charles J on Dec 24, 2009 7:44 AM PST reply actions 0 recs
There are several profitable teams since the last study
particularly if you count SUM money (I do)
TFC, Dallas, RSL, Seattle, LA
possibly Fire
with Red Bull, Houston and DC all having potential to unlock the cash drawers.
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by Sounder At Heart on Dec 24, 2009 7:56 AM PST up reply actions 0 recs
Are you high?
OK, I get that it is the holiday season and all but this would lead to the demise of MLS. This is similar to the NASL model of the the 70’s that ended with the league folding.
While you know I am no fan of the current system, this would allow teams with billionaire owners to live their EPL fantasies, while other teams would be forced to fold. First RSL had a good year but remember they have 65 million in debt to pay off on their new stadium before becoming profitable, same for New York. Houston will eventually need a new stadium and that will add 10’s of millions in debt, same for DC.
It is an interesting thought but without TV revenue your plan would bomb and teams would fold like a house of cards, how do teams like San Jose, FC Dallas, or KC compete? These teams can barely pull 10,000 to their home matches.
I think you are about 5 years early in your plan, there are some very fundamental things that have to change within the league structure first.
First is the division of MLS and SUM, this has to end as the two need to merge into one organization, second is that the structure of the league being the holder of all contracts, we are close to where that has to be turned over to teams.
Right now MLS is an affordable sport and that has helped with it gaining a foothold in the very crowded US sports market, your changes would lead to a doubling of ticket prices within two seasons for almost every team and since there is no real TV money coming in that would cripple the cash flow of most clubs.
Sorry, but a good idea just bad timing.
by denz on Dec 26, 2009 4:31 AM PST reply actions 0 recs
How would raising the overall salary cap
hurt poor teams?
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by Sounder At Heart on Dec 26, 2009 9:18 AM PST up reply actions 0 recs
OK bankrupt them
Listen there is no way KC, which will now get 10’s of millions in debt from their new stadium could keep in business with these new rules. They couldn’t afford to get good players, they would lose more, fans would lose interest (most already have) and in no time they are in financial crisis. San Jose is in the same boat, they barely get 10,000 fans to show up at the high school football field they play their matches at, trying to compete against Paul Allen, AEG, and others would simply end up with them folding. Even teams like Colorado, who have a rich owner, shame he is more interested in his growing Arsenal shares than full ownership of the Rapids, and FC Dallas would struggle to field teams that could compete in your new world and eventually that would be enough to simply end the years of financial losses that most owners have been willing to bear. Remember that while teams may have finally crossed over into making a small amount of profit, most of them have a decade of huge losses to still make up.
I get it, big markets could do big things because of deep pockets. Maybe Seattle should focus on finding a way to play on grass before they try to rewrite the rules of the league. OK that was a cheap shot, but only two teams in MLS will be playing on turf at their home stadiums in 2010, and they have two of the richest owners.
by denz on Dec 26, 2009 12:36 PM PST up reply actions 0 recs
Except that this luxury tax concept
Adds more money to the poorer owners pockets than the current DP system, in fact, it adds infinately more money to the poorer owners’ pockets.
All teams would benefit.
I know your dream is of better TV revenue, but that isn’t going to happen until people actually watch games, there must be a way to get higher quality play at home that the league can afford. I don’t see that right now.
As for the Turf v Grass non-sequitor – I will ask everyone that presents this; which was worse the Sea @ Hou playoff game or the Cup Final for field conditions and why would the league be better if Seattle had 15,000 fans showing up in a suburban stadium than they are with 35,000 fans in a downtown location?
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by Sounder At Heart on Dec 26, 2009 12:41 PM PST up reply actions 0 recs
more money, less revenue
You might give them a little money, but overall their teams would suffer as they simply couldn’t compete with teams spending two to five times more money on a regular basis. I get that it could benefit some big clubs with deep pockets but I don’t believe it would improve the quality of play enough to make a difference. No team has won MLS Cup with a DP, so how is adding another one going to improve a failed experiment. How is open ending the salary cap for rich teams going to help out, wow we become major league baseball with the Yankees and Boston who win half the championships and the Royals and Twins who get one every twenty years or so. Nothing would kill the league faster than that, right now every team has a chance. Heck Seattle was a couple calls and shots away from it.
Yes the Houston surface sucked for a match, but your surface sucks every match. You will at one point find players unwilling to come play for Seattle because of the surface, yes that is part of the TFC decision to install grass. The turf ends careers and increases injuries. I think you keep playing at qwest but get your very rich owners to think out of the box a find a way to get grass in for soccer. You guys have a great thing started and I hate to see it tainted by the horrid turf. I loved it when Freddie complained about football lines on pitches, a far less issue than the turf.
by denz on Dec 28, 2009 6:26 PM PST up reply actions 0 recs
Turf = Injury has no basis in fact
It has been proven wrong in scientific studies, linked here at this blog.
As for the DP being a failed concept, team’s with DP average more points in a season than teams without.
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by Sounder At Heart on Dec 28, 2009 6:52 PM PST up reply actions 0 recs
At what point...
do soccer players just GROW UP and quit acting like a bunch of Nancy’s? Turf is here, and it is here to STAY. Learn how to play on it.
I think as more and more players are growing up playing on both surfaces the complaints will fade, but seriously the turf complaints make me want to punch my monitor.
Learn, grow, adapt, evolve. Get better.
by jacobcda on Dec 29, 2009 10:08 PM PST reply actions 0 recs

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